Nailbox is a start up nail treatment and pedicure business. Experts in their field and certain of the the look they wanted to achieve with their first location, the brief was instagramable and pink!
We conceptualised the entire business, from brand identity, architecture and interior. The unit has a generous 6m x 4.2m foot print, built on a steel chassis so was easily installed overnight.
The architecture is inspired by Parisian boutiques, with a highly instagramable interior, dominated by a large feature flower wall, along with a selfie swing, bespoke furniture and neon style signage.