Be a good
Sport
Project:
The Sporting Social
arrow_downward
The Sporting Social
BULLRING, BIRMINGHAM
- BRAND - RETAIL
- EVENT
We designed this event around the concept of celebrating a summer of sport, inspired by the Commonwealth Games being hosted here in our home town this year!
The Sporting Social is the perfect ‘club house’ sat in front of St.Martin’s Church where a large format digital screen will show the exciting games along with a vast array of sports fixtures like Wimbledon, US Open and Tour de France throughout the summer season. The bar is stocked with all your favourites and there’s plenty on offer at the grill or maybe a sweet treat to get through those nail biting races.
We designed the event as a social space giving guests the option of communal seating in the large central pergola, a more private sunny booth or to relax in a deck chair and catch some rays. Undercover seating was a real focus to ensure we have all bases covered with such unpredictable weather. A bright and fresh colour palette with a botanical look and feel gives guests a warm welcome on arrival.
A giant deckchair and a winners podium offer the perfect opportunity to spread the word on socials and tell friends what they are missing.
What the client said...
Working with Howard and the team at We Are Able has been excellent. Howard helped us turn a simple idea into an outstanding finished product. The feedback we have had since the launch has been superb and we couldn’t be happier with the finished product. — Paul Costello Owner – Upload Abode